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SaaS / CRMFull Stack Engineer

CRM with Generative AI – US Based

A sales CRM for a US-based client covering lead capture to deal closure, with Generative AI sales analysis and AI-driven lead scoring.

Project Overview

A CRM platform built for a US-based client to manage the full sales pipeline, from lead capture through deal closure. Generative AI powers automated sales analysis and lead scoring, surfacing actionable insights from customer interactions and pipeline data, while dashboards give sales leadership real-time visibility into pipeline health and performance trends.

Key Highlights

  • Built a CRM platform managing the full sales pipeline from lead capture through deal closure
  • Integrated Generative AI for automated sales analysis, surfacing actionable insights from customer interactions and pipeline data
  • Developed AI-driven lead analysis and scoring to help sales teams prioritize high-potential leads and improve conversion rates
  • Designed dashboards and reporting views giving sales leadership real-time visibility into pipeline health and performance trends